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Innovative seed potato cultivation provides a solid basis for consumption potato growers, who can then better respond to market demands.

Innovative seed potato cultivation provides a solid basis for consumption potato growers, who can then better respond to market demands. That’s also what a customer like McDonald’s is pointing out. This is why the fast food chain was talking seriously about breeding issues and consumer wishes at the French agricultural trade fair SIA in Paris. The French growers’ organisation, CNIPT, presented the same message. The new Potato Handbook, written by Professor Anton Haverkort, also deals with innovative solutions in potato cultivation. It is now possible to order this comprehensive reference book about the potato, which is an ideal guide for optimising the cultivation and marketing of this major world crop.

 

 

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