Put out the flags

‘We were recently selected by McDonald’s as its Flagship Farm. Fantastic appreciation for this pioneering role, thanks in part to the use of sustainable precision techniques. My brother Jan and I are, of course, really proud and we also thank our parents who laid the basis for this.

‘We were recently selected by McDonald’s as its Flagship Farm. Fantastic appreciation for this pioneering role, thanks in part to the use of sustainable precision techniques. My brother Jan and I are, of course, really proud and we also thank our parents who laid the basis for this. Things like this don’t happen automatically. To achieve the position of a flagship, you first have to put out a lot of smaller flags before you can reach the ultimate goal: the highest possible potato yield per hectare. Over the years I’ve learned that Mother Nature does 25% of the work, the rest is the craftsmanship of the farmer.

 

Jacob van den Borne
Van den Borne Potatoes, Reusel

 

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