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More or less precision farming?

July 2017

This question was not literally asked at the ‘Land for Farming’ Precision Farming Conference on 15 December 2016, but it could have been. There were some critical voices. What should I do with all that data about my crops? Are they accurate enough? My advisors don’t know this either. Am I not giving my customers more information than necessary? It’s not smart yet! How do I translate data into added value? If smart farming yields a profit, then we’ll all be going for it!

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