‘To deliver the right lot of seed potatoes to the right customer.’ That, according to Agrico’s managing director Jan van Hoogen, was one of the main objectives for investing 2.3 million euros in a brand new quality centre. ‘Every year, we incur costs of, on average, between 1 and 2 million euros for resolving complaints at home and abroad. By investing in a quality centre, we want to halve these costs’, the managing director explains the objective of the cooperative in Emmeloord.
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