Energizing a potato industry in transition @ INTERPOM 2024

September 17, 2024

INTERPOM is the specialised indoor trade fair in Europe, bringing together the entire potato chain, from cultivation to processing and marketing. INTERPOM features an unrivalled, comprehensive and specialised range of products, machinery, services and digital technologies for the entire chain. Growers, contractors, processors, packers, purchasers and traders of fresh and processed potatoes from all over Europe are loyal visitors to INTERPOM, but the trade fair is also attracting more and more visitors from other continents. No fewer than 316 exhibitors from 14 different countries have registered to participate in the event.

Energizing a potato industry in transition

The potato sector is currently facing significant challenges as a result of climate change, stricter regulations, increasing disease pressure, fluctuating energy costs and the increasingly urgent need to make operations more sustainable. The pace at which these changes are taking place calls for rapid adaptation, deploying new technologies and investing in the sector. This year, INTERPOM, an initiative of Belgapom – the Belgian potato trade & processing industry association, highlights the high energy that exists across our sector. Under the theme ‘Energizing a Potato Industry in Transition’, the organisers aims to showcase a wide range of innovations and developments, including via the ‘Innovation Tour’, with a view to providing solutions to help a sector that has now entered an accelerated transition phase. Cooperation throughout the chain is key to maintaining a resilient potato sector and turning challenges into new opportunities.

Revamped seminars: innovation, interactivity and expertise

The seminars held as part of the event are all about sharing knowledge. Whereas previous editions focused on powerful presentations around a broad range of topics, this time we will take a different approach. Belgapom, the Belgian potato trade and processing industry association, will be in charge of putting together the programme and presenting insights, opinions and discussions through inspiring panel discussions on topical issues. To this end, Belgapom will call on its extensive network of experts from the field, academia, civil society, research and politics. The programme will be announced in early October on www.interpom.be.

Online visitor registration INTERPOM 2024 and ticket sales have started

Trade visitors who want to purchase their ticket must register online in advance on the website of the event. Holders of a free invitation card or a discount code must also register in advance using the code mentioned on the invitation. Only after registration (and payment if applicable) will visitors receive their admission badge. Tickets can be purchased online now on www.interpom.be.

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