Potato Expo 2022 to present industry with new ideas and connections
Published: December 17, 2021
On January 5 and 6, the potato industry will come together at Potato Expo 2022 in Anaheim, California.
Potato Expo 2022 will be the first major in-person North American potato event in two years. ‘No matter how convenient the digital world can be, nothing beats looking someone in the eye, shaking their hand, and reconnecting face-to-face. Which is why we at the National Potato Council (NPC) are so excited to offer potato growers and allied businesses an in-person forum where the entire potato community can meet as an industry’, says NPC-CEO Kam Quarles.
With countless opportunities to connect and do business, Potato Expo 2022 promises to be a very valuable event. ‘We offer all visitors countless opportunities to link up with business partners and potential clients’, Quarles announces. ‘Our steering committee is focused on ensuring the event will allow industry members to reconnect, collaborate, and join together in moving potatoes forward’, he adds. Quarles describes the upcoming edition of Potato Expo as a one-stop-shop to get the most current information on a wide variety of industry issues and trends of importance for the North American potato industry.
Hive of activity
To date, more than 140 companies and organizations have already signed up to exhibit at Potato Expo 2022’s record-breaking 100,000 square feet of premier trade show space, the NPC-CEO tells us. ‘In January 2022, our Expo Hall in California will be a hive of activity, featuring companies from across North America and the world, staffed with product and service experts eager to share their knowledge and help solve growers’ problems’, he adds.
Reconnect with friends
Quarles continues to name other program components making the event worth a visit, such as Breakout Sessions at The Innovation Hub and, back by popular demand, Potato Talks @ The Expo Stage, featuring topical discussions about the latest and greatest technologies and products industry partners have to offer. ‘Also, an Iron Potato Chef Cook-off will take place, hosted by Food Network personality and chef Simon Majumdar. In addition, multiple happy hours and receptions are on the agenda, as well as a silent and live auction to benefit the Potato LEAF foundation’, Quarles says enthusiastically. Lastly, participants and visitors can reconnect with friends during receptions, pop-up meetings, and spontaneous run-ins.
New ideas and connections
‘Whatever your reason for making the trip to sunny Southern California this winter, every attendee will leave Potato Expo 2022 with new ideas about how to grow your bottom line, new connections to expand your business network, and a week of fun with your friends in the potato industry’, Quarles enthuses potential visitors. Visit potato-expo.com for a full schedule of speakers, sessions and events. If you have plans to travel to the US from abroad, keep an eye on the travel advice from your government.